What’s left of Satoshi & Friends?
What’s left of the Blockchain so-called ‘revolution’? What’s left of the original spirit to change the whole world, starting from how we exchange value? Three items that stayed with us.
Author: francescopagano74
Il Capitale Decentralizzato
After Primo. Non Comandare and CEO Factor, Pierangelo Soldavini and Frank Pagano focus on one of the most important exponential technologies of today, namely the blockchain. Their investigation starts from the Metaverse, to then review NFTs, Cryptocurrencies and Decentralized Finance, Supply Chain and Marketing, trying to grasp the breaking elements brought by a world managed by the famous Web3. As in all technological revolutions, the creation of new sources of value is accompanied by ups and downs, speculations, changes of perspective and a lot of education to do, at all levels. The intent of the book is to provide an objective picture, with light and dark, and easy to understand, of the big trends we need to be aware of to prepare for the future.
A human CEO, who knows how to value the ‘us’ vs. the ‘I’
Reading ‘CEO Factor’ is meant to inspire all young minds to become ‘courageous captains,’ serving with continuous learning, a culture of doing and a balance between professional and personal life, embracing a holistic concept of mental and physical health. Above all, we need managers who can draw on creativity and technology to put everyone’s interest back at the center of our world. Yesterday’s CEO agenda was fundamentally lazy, i.e., based on a few indicators, all taken from a linear production model and a predictable world; in essence, it was an agenda that spoke to the brains of administrators. The agenda of tomorrow’s CEO is rich and complex. Therefore, it appeals to all their humanity and kindness.
The ‘We’ comes before the ‘I’. Looking for the ‘CEO Factor’
In the face of the deep sense of disorientation that we feel, the even more urgent and loaded question is still the same: What are the characteristics of the leader of the future? What are the conditions that can enable the emergence of the ‘X-factor,’ that key element, essential for being a successful Ceo, for the largest number of young people? What are the conditions to stimulate the practice of this key ‘factor’ in more of the current Ceo-s?
The Death of The Consumer Journey and The Rise of Micro-Marketing
The consumer journey, defined as the sequential experience of a Brand proposition and communication, is dead. Micro-marketing is the new reality: an expansive, concentric movement, where Brand identities are designed one micro-step at a time. I am going to exaggerate the differences between past and present, hopefully to highlight the greater power that we all have today. I am using the present tense in most parts of this piece, as I feel we have been stuck in a permanent freeze for the past thirty years.
